Great point Bill! I've seen it a few times and it really does say a lot about the person. It's always a challenge conveying your personality to a prospect if phone conversations are minimal in the beginning of a relationship. As always, thanks for the great blog!

O.K., now I have to respond. I have saved all the quotes that used to be listed on the e-mailed newsletters and stole a few of them until I decided to use my own. I will help with the psyco-babble on it but basically I have grown increasingly frustrated as I grow older with my ability to know as much as I feel that I should. Perhaps my family priorities are FINALLY coming to the fore-front(How sad is that?)I read so many technical magazines and watch marketing trends, trying to stay up on the latest at all times. I also hit trade shows whenever possible. I made decisions long ago that I wanted to run the printshop in the sky and was sponging as much knowlege as I could while here on the planet. That way I can simply be placed by default up there with Merganthaler but I seem to know that I am in trouble as time passes and I will be lucky to be able to sweep the floors. As I grow older and time seems to be the sweetest thing we enjoy sliced between family and profession, I decided to write my own little quote in frustration and focus: "In my pursuit to know a lot about a lot, I find it imperative to know a little about a lot and a lot about a little." — BILL BURCH I was trying to make the front of the newsletter with this Bill but I am quite happy to see that I made your blog. Great column. Love your work and just had to chime in when I saw this..... Bill BUrch

Just for fun, here's one I've been using off and on for years. It says everything you need to know about me: "I may never make 'Who's Who,' but I'm on page 37 of 'What Was That?'" Enjoy the holiday.....

"Fail hard"