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Flipping with The King of Rock 'n' Roll

By Lisa Cross -- graphic arts online, 9/1/2007

Elvis Presley has returned to the building with the DVD release of “Elvis: The Miniseries” and a free promotional flip book. The book, produced by Flippies and commissioned by Starz Home Entertainment to promote the DVD, brings the “King” back to life with a flip of the thumb.

Flip books create the optical illusion of motion when images stacked in sequential stages of movement are flipped. Originally invented in 1882, the books are recognized as one of the earliest printed forms of interactive multimedia.

The Elvis flip book features images of the king of rock 'n' roll's famous swinging hips and sneering lips—leaving fans feeling all shook up, all over again.

The DVD set and book release mark lastmonth's 30th anniversary of the music legend's tragic death. www.flippies.com

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