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  • Angstrom Graphics Creates New Business Development Unit

    Angstrom will also upgrade to a new Xerox iGen4 digital-print engine complete with integrated finishing.

    Source: Angstrom Graphics -- Graphic Arts Online, November 25, 2009

    CLEVELAND, Ohio -- In response to double-digit growth in its integrated marketing services business, Angstrom Graphics has created a New Business Development unit that offers creative services, cross-media applications, data base management and analytics to select vertical markets.

    Discussing the company's growth in integrated marketing solutions, Mark A. Berkey, Angstrom Graphics' president and chief operating officer, says: "Angstrom Graphics' success in this highly customized and complex space can be attributed to our unique suite of front-end technologies branded as AG OnLineTM, AG OnDemand and AG Virtual. When leveraged with our state-of-the-art and highly automated RFID-driven fulfillment systems, we have gained considerable traction in multiple-product/multiple-event accounts despite a difficult economy."

    "Our goal is to be the preeminent supplier of technology-based marketing solutions for the retail and franchise space," says Rhonda Perry, recently appointed senior vice president of New Business Development, which combines dedicated sales, administration and production staffs.

    "Angstrom Graphics is also marketing to business-to-business clients that navigate in several distinct vertical markets and the agencies that serve them," Perry adds.

    In addition to dedicating significant resources to growing its integrated marketing solutions business, Angstrom Graphics is again expanding its partnership with Xerox by upgrading to a new iGen4 digital-print engine complete with integrated finishing.

    "With our unique automated web-to-print solutions for custom catalogs, one-to-one marketing campaigns and point-of-sale retail signage businesses," explains Berkey, "the iGen4's image quality and productivity fit perfectly into our application printing business." He adds that Xerox's consultants have been critical in assisting Angstrom Graphics with its business plan development and execution.

    Formerly St Ives Inc, Angstrom Graphics is an award-winning print communications company providing customized solutions that leverage state-of-the-art technologies with multi-product capabilities. Angstrom Graphics has locations at 4437 E. 49th Street, Cleveland, OH 44125, telephone 216-271-5300, and 2025 McKinley Street, Hollywood, FL 33020, telephone 954-920-7300. The company is ISO-9001:2008 certified with a focus on total quality management. Visit our website at www.angstromgraphics.com.

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