MSP Digital Marketing and Tracer Imaging Announce Strategic Partnership

Tracer Imaging, LLC, a developer of lenticular and 3-D printing, has joined MSP Digital Marketing's network in a strategic partnership agreement.

Source: MSP Digital -- Graphic Arts Online, October 27, 2009

October 27, 2009 - MSP Digital Marketing, LLC, formed earlier this year to create a unique national
network of world-class marketing solutions providers, and Tracer Imaging, LLC, one of the country’s
foremost developers of lenticular and 3-D printing, have announced that the two companies have entered
into a strategic partnership agreement.
Tracer creates and prints lenticular products that simulate full motion video, 3-D, dynamic swapping of
two or three images, transformation of one image into another and seamless zoom effects. These
various techniques can be used alone or combined to create a variety of promotional, retail and sales
products. Over the past several years Tracer has successfully developed and produced a wide range of
lenticular-based products to support the marketing efforts for many of the leading Fortune 500
companies. Steven Spiro and Stan Freimuth lead Tracer Imaging. The MSP Digital Marketing partners
include Roy Grossman, Charles Stine, Jonathan Fogel and Edward Epstein.
According to Steven Spiro, “We are very excited to join together with the MSP team to aggressively
build upon the success that Tracer has had to date. Roy, Chip and Jon have been a major force in the
graphic communications industry for over 25 years, and MSP is an ideal platform for Tracer to continue
to develop and grow. Stan and I look forward to their contribution to our sales, marketing and business
development objectives and hope that this agreement is will lead to a more substantial and significant
presence by MSP in our business.”
According to Roy Grossman, founding partner of MSP Digital, “Tracer’s products represent a truly
unique opportunity for MSP to build on our objective of providing our clients with the widest range of
high impact communication vehicles to effectively deliver their communications strategies to well
defined target audiences. Steven’s comprehensive knowledge of the lenticular industry truly separates
Tracer from its competition and is a perfect complement for MSP.”
Tracer Imaging, LLC is headquartered at 18 Glenn Street, White Plains, NY and operates two additional
facilities in the Chicago and Los Angeles areas and can be found on the Internet at www.tracer1.com.
MSP Digital Marketing, LLC is headquartered at 65 Locust Avenue, New Canaan, CT and can be found
on the Internet at www.mspdigital.com.