Graphic Arts Online - September 1, 2002

True variable-data color, most observers of the digital scene agree, involves database-driven imaging production systems used for highly targeted marketing collateral, complex but effective one-to-one communications projects, and high-value/high-impact work requiring that most every impression vary by content, both text and color artwork.

• Columns
• Ink
• Safety & Security Unseen (Part II)
• Paper
• Coating Choices in Coated Grades

• Departments
• How'd They Print That?
• Fab Four Global Tour
• New Products
• New Products

• Features
• Prescription for Prepress
• Proofing by Numbers
• Graph Expo 2002 Preview
• Prepress Systems
• Production and Technology Report
• Desktop Systems Finish the Job
• The Business of Print
• Developing Winning Sales Strategies

• Upfront
• Business Outlook
• Manufacturing Expands In Spring, Early Summer
• Production Up During First Half of the Year
• Employment Began to Move Higher in Spring
• Current Events
• Winners Named in MPA Best Workplaces Competition
• Editor's Notebook
• Weighing Conditions, Projecting Peril
• Inside Business
• New York Printer Raises Funds for Easter Seals
• Contract Extended to 2015
• Major Print Deals Signed
• Mailbox
• Mailbox
• Market Watch
• Book Sales Rose During First Six Months of Year
• International Book Trade Fell in First-Half 2002
• Graphic Arts Index
• News Briefs
• Winner's Circle
• Vendors & Visitors Brace For Big Show Next Month
• Executives Meet
• Additional Events
• Show Daily for Graph Expo
• New Ink Plant for China
• Shorts
• Notable Companies
• Industry Companies
• TrendWatch Report
• Interest in Cross-Media Work Up in Graphic Arts
• Variable-Data Promise Remains Unfulfilled
• Washington Briefs
• Vendors' Association Applauds Trade Law
• An Ohio Printer Hosts Forum with Legislators
• President Signs Order Aiding Small Business